Vietnam’s Cosmetics Market Is Booming – Here’s How to Register Your Products Legally in 2025
Vietnam is experiencing rapid growth in the cosmetics and personal care industry, driven by a young population, increasing beauty awareness, and rising disposable income. This surge in demand for skincare, makeup, and personal care products presents major opportunities for both local businesses and international beauty brands.
However, before any cosmetic product—whether imported or locally manufactured—can be legally sold in Vietnam, it must undergo official product notification with the Ministry of Health (MoH).
Unlike some countries where cosmetics can be sold with minimal oversight, Vietnam has a mandatory cosmetic registration process to ensure product safety, transparency, and regulatory compliance.
In this comprehensive 2025 guide, Green NRJ explains everything you need to know about cosmetic registration in Vietnam, including:
The official legal definition of cosmetics
Key regulatory authorities and legal framework
Required documents for imported and domestic products
A step-by-step product notification process
Common mistakes to avoid and compliance best practices
How Green NRJ can support your cosmetic registration from start to finish
Whether you’re a global cosmetics company, a Vietnamese manufacturer, or a local distributor, mastering the cosmetic notification process in Vietnam is essential for a smooth and compliant product launch in 2025.
Before you begin the cosmetic registration process in Vietnam, it’s essential to understand what legally qualifies as a cosmetic product under Vietnamese regulations.
According to Vietnamese law—harmonized with the ASEAN Cosmetic Directive—a cosmetic is defined as:
“Any substance or preparation intended to be placed in contact with the external parts of the human body (epidermis, hair system, nails, lips, and external genital organs) or with the teeth and the mucous membranes of the oral cavity, with the primary purpose of cleaning, perfuming, changing appearance, protecting, maintaining condition, or correcting body odours.”
This legal definition closely follows that of other ASEAN countries, but actual classification can vary based on product ingredients, intended use, and claims made on the packaging.
Some products marketed as cosmetics in other countries may be classified as drugs, functional foods, or medical devices in Vietnam. This distinction has major implications for regulatory approval and product launch timelines.
Acne Creams with ingredients like Tretinoin or Benzoyl Peroxide: These are considered medicinal products and require drug registration, not cosmetic notification.
High-SPF Sunscreens with therapeutic or pharmaceutical claims: These may face extra scrutiny and require approvals beyond the cosmetic framework.
To comply with Vietnamese cosmetic regulations and the ASEAN Cosmetic Claims Guidelines, make sure your labeling and advertising:
Do not suggest medical or therapeutic effects (e.g., “cures acne,” “treats eczema”)
Stick to allowable cosmetic claims like “moisturizes,” “brightens skin tone,” or “reduces appearance of wrinkles”
Avoid unsubstantiated or misleading claims that could reclassify your product as a drug
Understanding these legal definitions and classification rules is the first step to ensuring a smooth cosmetic registration in Vietnam. Misclassifying your product could lead to regulatory delays, fines, or even product bans.
Understanding the legal framework governing cosmetic products in Vietnam is crucial for businesses aiming to register and distribute cosmetics legally. Vietnam’s regulations are built on a combination of national laws and regional agreements, particularly the ASEAN Cosmetic Directive (ACD).
Below are the key legal documents and regulatory authorities you must know when registering cosmetics in Vietnam.
Issued by the Ministry of Health, Circular 06/2011/TT-BYT serves as the primary legal document regulating cosmetic management in Vietnam. It outlines:
Cosmetic product classification criteria
Required documents for cosmetic notification
Rules on labeling and advertising of cosmetics
Administrative penalties for non-compliance
This circular is the foundation for cosmetic product notification procedures in Vietnam.
As a member of the Association of Southeast Asian Nations (ASEAN), Vietnam fully implements the ASEAN Cosmetic Directive. The ACD promotes regulatory harmonization across member countries by establishing unified standards on:
Cosmetic safety and quality
Labeling requirements
Prohibited and restricted substances
Product claims and classification
Businesses must ensure their products comply with both Vietnamese regulations and the ACD to avoid delays or rejections.
This decree regulates the conditions for establishing and operating cosmetic manufacturing or trading companies in Vietnam. It covers:
Licensing procedures for cosmetic businesses
Facility and equipment standards
Staff qualification requirements
Compliance for production and distribution facilities
Any company planning to produce or import cosmetics in Vietnam must meet the standards outlined in Decree 93/2016/ND-CP.
The Drug Administration of Vietnam (DAV), under the Ministry of Health, is the official regulatory body overseeing cosmetic products. DAV is responsible for:
Receiving and reviewing cosmetic notification dossiers
Issuing notification numbers for approved products
Post-market surveillance and inspection
Handling recalls and regulatory violations
Compliance Tip: Businesses should regularly monitor DAV’s online system and announcements for updates on cosmetic regulations, banned substances, and procedural changes.
To legally register and distribute cosmetic products in Vietnam, only certain business entities are authorized to submit a cosmetic product notification to the Ministry of Health (MoH). Understanding who can apply is essential for ensuring compliance with Vietnamese law and avoiding regulatory delays.
Local Vietnamese businesses can directly apply for cosmetic product registration if they are responsible for placing the product on the market. These may include:
Cosmetic manufacturers in Vietnam
Trading companies dealing in cosmetics
Official distributors or resellers
To be eligible, the company must possess a valid Enterprise Registration Certificate (ERC) that includes cosmetics-related business activities.
Foreign cosmetic brands are not allowed to submit cosmetic notifications directly to the Vietnamese authorities. Instead, they are required to appoint an authorized local Vietnamese entity to act on their behalf. Acceptable local representatives include:
Licensed importers of cosmetics
Exclusive distributors in Vietnam
Vietnam-based subsidiaries or branches
This partnership must be formalized with a Letter of Authorization (LOA), which:
Must be signed by the foreign brand
Requires notarization and legalization (either consular legalization or apostille, depending on the country of origin)
Must clearly specify the scope and validity of the authorization
A complete and accurate dossier is essential for successfully submitting a cosmetic product notification in Vietnam. Incomplete, missing, or incorrectly prepared documents are among the top reasons for rejection by the Drug Administration of Vietnam (DAV).
Below is the updated list of required documents for cosmetic notification in Vietnam, applicable to both local manufacturers and importers.
Document | Required for Local Manufacturers | Required for Importers | Explanation |
---|---|---|---|
Enterprise Registration Certificate | Yes | Yes | Must indicate “cosmetic production/trading” as a registered business activity. |
Letter of Authorization (LOA) | No | Yes | Required for foreign brands. Must be notarized, translated, and legalized. |
Product Formula | Yes | Yes | Must list all ingredients with INCI names, concentrations, and intended functions. |
Certificate of Free Sale (CFS) | No | Yes | Issued by the competent authority in the exporting country; must be legalized. |
Product Label (with Vietnamese translation) | Yes | Yes | Must follow Ministry of Health (MoH) labeling guidelines (e.g., name, usage, expiry). |
Statement of Product Safety | Yes | Yes | Confirms the product is safe for human use, per ASEAN Cosmetic Directive. |
All documents in a foreign language must be translated into Vietnamese and notarized by a Vietnamese authority or licensed service provider.
CFS and LOA must be legalized by the Vietnamese Embassy in the exporting country.
To legally sell or import cosmetic products in Vietnam, businesses must complete the cosmetic product notification process via the Ministry of Health (MoH)’s online portal. Below is a detailed, updated step-by-step guide to help you navigate the cosmetic registration process in Vietnam efficiently.
Start by compiling all required documents for cosmetic notification. Accuracy and completeness are key to avoiding delays or rejection.
Collect all necessary documents: ERC, LOA, product formula, label, CFS, and product safety statement.
Ensure consistency with ASEAN Cosmetic Directive and Vietnamese regulations.
Translate foreign-language documents into Vietnamese.
Legalize key documents (CFS and LOA) at the Vietnamese Embassy in the country of origin.
Verify ingredient lists and avoid prohibited substances.
Make sure claims on the product label do not imply therapeutic or medical effects.
The cosmetic registration in Vietnam is processed entirely online through the Vietnam Ministry of Health’s Cosmetic Notification Portal.
Register a business account on the portal: https://vnsw.gov.vn
Upload all documents in accepted formats (PDF, DOC, etc.)
Pay the official government fee of 500,000 VND per product (non-refundable) via online payment methods
💡 Tip: Make sure filenames are clear and documents are organized by product to avoid confusion during the DAV review.
Once submitted, the dossier is reviewed by the Drug Administration of Vietnam (DAV).
Processing time: Approximately 30–45 working days
If any issue is found, DAV will issue a correction notice
You must respond and resubmit corrected documents within 15–30 days, or the application will be automatically canceled
If approved, DAV will issue an official Cosmetic Product Notification Number (Số tiếp nhận công bố mỹ phẩm). This serves as the legal basis for:
Importing cosmetic products into Vietnam
Marketing and selling cosmetics in Vietnam
Distribution to retail channels or partners
Validity: The notification number is valid for 5 years and must be renewed before expiry to maintain legal status.
Registering a cosmetic product with the Ministry of Health (MoH) is only the beginning. To ensure continued legal marketing and distribution of cosmetics in Vietnam, companies must fulfill several post-notification obligations and maintain full regulatory compliance throughout the product lifecycle.
Once your cosmetic product notification number is issued by the Drug Administration of Vietnam (DAV), you are legally responsible for meeting the following ongoing obligations:
1. Use the Notification Number Correctly
Display the Cosmetic Product Notification Number on relevant documents and packaging (if applicable).
Ensure the number is consistent with what is registered in the MoH system.
2. Report Serious Adverse Events (SAEs)
Immediately report any serious adverse reactions or health risks linked to your cosmetic product to the DAV.
Maintain a post-market surveillance system to track product safety.
3. Avoid Misleading or False Advertising
Do not make claims that suggest therapeutic or medicinal effects (e.g., “treats acne,” “heals eczema”).
All marketing must comply with the ASEAN Cosmetic Claims Guidelines and Vietnam’s advertising laws.
4. Renew Before Expiry
A cosmetic notification number in Vietnam is valid for 5 years.
Submit your renewal application before the expiry date to avoid product suspension or delisting.
5. Consequences of Non-Compliance
Failure to comply with post-notification requirements can lead to serious penalties, including:
Administrative fines and sanctions
Product recall from the Vietnamese market
Suspension or revocation of your cosmetic registration
Successfully navigating the cosmetic product registration process in Vietnam requires careful preparation and attention to regulatory details. Many companies—especially foreign brands—face delays, rejections, or even penalties due to avoidable mistakes.
Below are the most common errors made during the cosmetic notification process in Vietnam, along with expert tips to help you ensure a smooth and compliant registration.
Submitting Incomplete or Inaccurate Dossiers
Missing documents, incorrect formats, or mismatched information can lead to rejection by the Drug Administration of Vietnam (DAV).
Poor or Inaccurate Vietnamese Translations
All foreign documents must be translated and notarized properly. Misinterpretations may result in non-compliance.
Making Prohibited Marketing Claims
Terms like “treats acne,” “heals eczema,” or other therapeutic promises are banned under ASEAN Cosmetic Claims Guidelines.
Incorrect or Missing Product Labels in Vietnamese
Labels must follow the Ministry of Health’s labeling regulations, including all mandatory elements in Vietnamese.
Failure to Renew the Notification on Time
Notification numbers are valid for 5 years. Missed renewals may result in product delisting and loss of market access.
Consult Regulatory Experts Early
Work with a Vietnam cosmetic registration consultant to ensure your documents meet MoH and ASEAN standards.
Perform a Pre-Submission Compliance Check
Verify your product formula, labeling, and claims are aligned with Vietnam’s legal requirements before submission.
Stay Updated on MoH and DAV Announcements
Regulations and procedures may change. Regularly check official sources or subscribe to regulatory alerts.
Appoint a Reliable Local Representative (for Imported Products)
Foreign companies must authorize a local importer or subsidiary to submit the notification on their behalf via a Letter of Authorization (LOA).
At Green NRJ, we understand that navigating Vietnam’s regulatory landscape can be challenging for foreign companies and startups. We offer a full-service cosmetic registration solution tailored to your product and brand goals.
Regulatory strategy and eligibility check
Dossier compilation, translation & notarization
Online submission and coordination with DAV
Handling clarifications and re-submissions
Post-registration support & compliance monitoring
With Green NRJ, you benefit from:
Fast turnaround
Transparent pricing
Professional legal support
100% compliance guaranteed
Vietnam offers a huge opportunity for beauty and personal care brands. However, to legally access this growing market, businesses must go through a strict but manageable notification process.
By understanding the legal framework, preparing a complete dossier, and working with a trusted local partner like Green NRJ, your product launch can be timely, compliant, and successful.
📞 Contact Green NRJ today for a free consultation and personalized registration plan.
Let’s grow your beauty business together — the legal, smart, and seamless way.
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