Are you planning to promote your cosmetic brand in Vietnam? Great! But before launching that stunning campaign, there’s something important you need to know: cosmetic advertising in Vietnam is strictly regulated. From online banners to TV commercials, every beauty product advertisement must be approved by the authorities.

In this article, we’ll guide you through the legal requirements, approval process, and how your business can launch cosmetic ads the right way – while also helping your brand shine brighter!

1. What is Cosmetic Advertising?

Cosmetic advertising refers to any activity that introduces, promotes, or encourages the use of cosmetic products. Whether it’s a video ad, an Instagram post, or a printed leaflet, these materials are considered advertising and must comply with Vietnam’s legal requirements.

Since cosmetics are applied directly to the skin, they can affect the user’s health. That’s why obtaining an official Advertising Content Approval Certificate is not just a formality – it’s a legal obligation and a way to protect both businesses and consumers.

2. Legal Requirements for Advertising Cosmetics

You can advertise cosmetics via the following channels (once approved):

• TV, radio, online platforms (websites, social media)

• Print media: newspapers, magazines, brochures

• Outdoor ads: posters, banners, billboards

• Events, product launch seminars, or workshops

But before going live, your business must submit the ad content to the Department of Health for verification and get the green light.

3. The Step-by-Step Process to Get Advertising Approval

At our company, we provide a full-service package for obtaining cosmetic ad approval. Here’s how we work:

1. Consultation & Document Collection
   We receive your request, review your documents, and guide you through the legal standards.

2. Document Preparation
   We assist in editing or preparing all required documents: video scripts, ad materials, product info, etc.

3. Submission to Authorities
   We file the application with the local Department of Health on your behalf.

4. Fee Payment & Follow-up
   We handle state fees and monitor the approval status throughout the process.

5. Certificate Delivery
   Once approved, we deliver the Advertising Content Approval Certificate and all related documents to you.

4. What Documents Do You Need?

To apply for the cosmetic ad certificate, you’ll need:

• Copy of Cosmetic Product Notification Receipt

• Enterprise Registration Certificate

• Ad materials: scripts, images, videos, and evidence supporting claims (especially if your product benefits aren’t fully shown on the label)

5. Where to Submit Your Application?

The Department of Health in the province or city where your business is registered is responsible for reviewing and approving your advertising application – for both locally manufactured and imported cosmetic products.

6. Working Timeline

Our working process is fast and reliable:

• Step 1: Contact our Hotline or leave your request on our website.

• Step 2: We get back to you within 24 hours to consult and prepare the file (1-2 working days).

• Step 3: Once the contract is signed, we submit the application immediately.

• Step 4: You receive your official certificate as soon as it’s approved – along with all original documents and receipts.

7. Why Choose Us?

• Experienced team with a deep understanding of cosmetic advertising regulations

• Fast processing & full support from start to finish

• Free consultation and transparent pricing

• Support available 24/7

Let us help you bring your cosmetic brand to life while staying 100% compliant with Vietnam’s advertising laws.

📞 Ready to get started?
Contact us today for a free consultation and bring your beauty products into the spotlight – legally, effectively, and beautifully.

Related Articles:

• Comprehensive Guide to Cosmetic Registration in Vietnam